No one understands or appreciates flowers
like women do. A flower shop by women for women is the place where men can buy
flowers with free advice to make just the right impact on their ladies or women
can shop for flowers with an understanding person to know their needs.
For a man to succeed in business in the US is an
achievement. For a woman entrepreneur to make it good in a male dominated
society is quite an achievement. For women to come from abroad, settle here and
make a mark for themselves in business is yet another thing. This is exactly
what Farida and Akeda have achieved within a short time in their business
Farida Floral, an exclusive flower boutique in Fairfax . That it is a mother daughter duo is
even more commendable given how daughters wish to pursue their own path instead
of partnering mothers in their ventures.
Who got the idea? Undoubtedly Farida, the
mother. Divinely inspired or otherwise, she set her heart on flowers like any
other woman would do but from a different perspective. She wished to make it
her business and help spread the message of love. It was a challenge. It was
something to do to test herself. Never one to let the grass grow under her
feet, she set about organizing Farida Floral and informed her daughter Akeda.
Most daughters would dissuade their mothers or, at the most, wish them well.
Akeda took it as a clarion call to rally round and give her support to her
mother Farida. Two hands are better than one and so are two minds when they
work in unison, which they did in this case.
The result is that Farida Floral opened its
doors in January 2017, a
flower shop Fairfax
based with a difference, focusing on uniqueness and aesthetics as key to
expressions of emotions. They cast their net far and wide and included infinity
roses from Ecuador ,
uniquely innovative bouquet designs, floral arrangements, wedding florals and
personal flowers. They went out of their way to please customers with special
shipments and deliveries and it engendered loyalty as well as recommendations.

The two get along quite well, almost like a
house on fire since their thoughts follow similar paths and patterns, each one
strengthening and supporting the other. They like to think of themselves as
courageous, tough, determined, loving and patient. Farida is brave and independent and her
daugher inherits her traits besides being a perfectionist and imaginative in
her way. They have their own inner
strengths and draw inspirations from celebrities like Cathy Hughes and Ellen
DeGeneres.
Farida Floral is blossoming and blooming,
spreading its message of good cheer and love all round, helping lovers express
themselves silently yet eloquently through flowers and bringing sunshine into
people’s lives. Uniquely different, they focus on each client and listen to
them to give precisely what they need, not sell what they have in stock.
Clients like that.
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